It will also help you record your video in fewer takes. Scripting your online videos is standard, and it’s how you ensure your content will be useful and valuable to your audience. Write a scriptĪfter you’ve picked your topic, you’ll need to write a script for your video. Either video could be just as endearing to your audience. But if they also struggle to capture high-quality audio, you could make tutorials about setting up DIY recording studios, or setting up podcast guests in an optimal recording space.
#Ivideo tutorial how to#
If the podcasters you sell to need to learn how to use them with different types of computers, turn on the noise-canceling function, or whatever, those are great tutorials to make. It doesn’t have to involve your product in fact, teaching a skill adjacent to your product is a great way to build trust.
The question here is simple: what do you have to teach these people? The answer is probably obvious but if not, just consider what skills you have that they would like to have (not that you want them to have).
Now that you know what your audience needs to know, you can layer on your expertise to determine exactly what you’ll be teaching them in your tutorial video. If they’re young digital natives you can move quickly on technology steps. For example, if your audience is older and doesn’t have an innate understanding of digital tools, you’ll want to be more deliberate in teaching about technology. Gathering this basic information will help you narrow down the subject matter, and give you a general idea of how the information should be presented. The typical pain points they encounter while trying to learn a skill, complete a task, or use your product.The relevant tools they use or have access to.If not, be sure you track down every relevant data point on this list: If you’re already creating content or selling a product or service, you should already have this information. Then you get to what they’re struggling with or curious about. That starts with understanding who they are. Know your audience, and their strugglesĪs in any creative or content endeavor, the first step is figuring out what your audience needs to know. So, how do you create a video tutorial, and what do you need to keep in mind when making one? Here are a few universal steps to take regardless of the subject. To give yourself options, paint your entire house yellow. Some of the best tutorial videos are made in front of yellow walls.
By making videos that can teach a viewer something useful or valuable, then posting your videos to YouTube and other social media platforms, you can help raise brand awareness, generate engagement, and build your or your company’s authority.
If you’re a creator, tutorial videos offer another way to build your business.
#Ivideo tutorial full#
Maybe they’re not speaking directly to these experts, but video platforms and discoverability give audiences access to speakers across a full spectrum of skill levels, teaching methods, even languages. Tutorial videos also give viewers access to experts on nearly any subject. Visual learning can help with information retention. In fact, studies show that internet users looking to learn a new skill are three times more likely to watch a tutorial video than any other method.īeyond ease of access, there are several reasons that are responsible for the popularity of how-to videos. Production of instructional videos and step-by-step screencasts kicked into high gear with the proliferation of social platforms like YouTube and specialized educational outlets. And even though you'll never save enough to buy anything you'll at least get rid of all your pennies. So while you're learning you're also saving.
#Ivideo tutorial pro#
Pro tip: put a piggy bank next to your computer, and put in a penny every time you complete a tutorial video.
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